Arthur Kroker and Michael A. Weinstein, The Political Economy of Virtual Reality.
Kroker and Weinstein transform Nietzsche's WILL TO POWER into the WILL TO VIRTUALITY. "Virtualized capitalism" on a global scale is "about cynical power, not profitability." They transform Marx's concept of the fetishism of the commodity into an avenue that leads to virtualization and its consequent power.
Their five-point "Virtual Manifesto" offers up a description--if not a critique--of the will to virtuality. It involves the tactical envelopment of global markets, the disappearing state, definition of the virtual situation, ideological delegitimation, and virtual class war. We strongly recommend this as an entrance point into the critique of multinational capitalistic development: as THE PROGRAMME wonders whether its purpose is pragmatic--to look for a way out of the postmodern situation--this analysis offers us a helpful tool.
Do K-and-W violate Commandment IX? Are they condemning the multinational process of capital accumulation, which, according to critics such as Harvey and Jameson, IS the dynamo that drives the whole postmodern process?
This question leads into a question of theory vs. practice. It also leads to a critical examination of the nature of the business corporation in postmodernity.
Stephen L. Goldman et al., Agile Competitors and Virtual Organizations.
Goldman and his Lehigh University colleagues accept Commandment IX unabashedly. They offer a menu of corporate activities designed for success in the unstable and unpredictable conditions fomented by multinational capital. This marries critical theory and practice.
David Harvey, The Condition of Postmodernity.
Harvey's spatial orientation underlies his analysis of the global economic enterprise protected by Commandment IX. His critique makes him less than an unqualified yea-sayer to the Commandment.
Fredric Jameson, Postmodernism, Or, The Cultural Logic of Late Capitalism.
Jameson wants a Marxist sort of movement from that which is upheld in Commandment IX.